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Bakry Automotive
Media Production, Social Media Management, and Media Buy
2025 - Present
Egypt
Concept & Direction
Our direction was ‘Engineered Engagement’ In the automotive world, content must be as high-performance as the cars.
We focused on creating a fast-paced, visually arresting digital presence that captures the adrenaline of the road while building a community of loyal automotive enthusiasts through strategic storytelling and data-driven advertising.
Project Overview
Bakry Automotive required more than just a brand; they needed a digital engine to drive sales and visibility.
Propagamda took over the full digital ecosystem, from producing high-octane video content to managing daily community interactions and executing aggressive media buying strategies to dominate the local automotive market.
Visual Elements
Producing cinematic car reviews, high-speed reels, and professional photography that highlights the sleek lines and power of the Bakry fleet.
Crafting a dynamic content calendar that balances educational automotive tips with interactive community-driven posts.
Implementing a precision-targeted advertising strategy across Meta and Google, focusing on high-intent buyers and maximizing ROI for showroom visits.
Managing customer inquiries and fostering a brand-loyal environment through rapid response and engaging digital events
Outcome
The results were transformative: a significant surge in organic reach, a 40% increase in qualified leads through optimized media buying, and a social media presence that stands as a benchmark in the automotive industry.
Bakry Automotive is now not just a dealership, but a digital destination for car lovers.