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Client
GMPintro
Service Categories
Brand Storytelling, Visuals Designing, Social Media Management
Project Date
2022 - Present
Location
Egypt / International

Concept & Direction

The ‘Heritage of Quality’ concept. We integrated Pharaonic geometric motifs with sleek, high-tech motion to symbolize the evolution of pharmaceutical science. The direction was to show that GMP consultancy isn’t just about modern rules, but about a legacy of precision and healing that dates back to ancient Egypt, brought into the future of global pharmaceutical standards.

Project Overview

GMPintro helps pharmaceutical factories reach world-class manufacturing standards. Their identity is rooted in Ancient Egyptian civilization—the pioneers of medicine. Propagamda was tasked with bringing this identity to life through a cinematic intro that reflects authority, history, and scientific rigor, helping the brand stand out as a premier consultant in the healthcare sector.

Visual Elements

Pharaonic Brandmark

An authoritative logo design inspired by ancient Egyptian geometry, representing the pioneers of medicine with a modern, professional twist.

Royal Palette

A sophisticated combination of Deep Black and Brushed Gold, evoking a sense of prestige, history, and pharmaceutical rigor.

Scientific Typography

A high-end, clean serif typeface paired with a technical sans-serif to balance heritage with modern manufacturing standards.

Motion Signature

A cinematic logo animation that utilizes glitch effects and metallic textures to symbolize the digital evolution of the brand.

Outcome

An intro that commands respect and trust. By bridging the gap between Pharaonic heritage and global manufacturing compliance, we provided GMP with a visual signature that resonates deeply with local heritage while meeting international professional standards.